The White House plans to take on bad CX. Will it work?

From CMSWire

The White House recently unveiled a new initiative called "Time Is Money," which is aimed at fixing bad customer experiences. In this CMSWire article, TTEC Digital CEO Dave Seybold explains why the United States has found itself in a poor state of customer service, but more importantly, what firms can do to holistically improve their CX. 

"Initiatives that are laser-focused on technology adoption — and light on the operational, data and change management strategies to back it up — fall short of true customer experience transformation because they lack the design and orchestration needed to bridge the experience gap and reach business goals on the other side," said Seybold.

To learn more about the "Time Is Money" initiative and for more of Seybold's insights, read the article.