3 customer experience problems that AI can fix

From Total Retail

Forrester Research recently released its Customer Experience Index for 2024 and unfortunately, the results were not good. In addition to citing customer frustration with inflation and high prices, Inc. parsed the report, saying, “Another cause of irritation: the cost-cutting rush by businesses to deploy artificial intelligence chatbots in tandem with already unloved automated phone systems to handle customer interactions, further reducing access to live human customer service representatives.”

At TTEC Digital, we’ve helped our clients overcome these exact customer frustrations, as Mark Eichten discusses in Total Retail’s 3 Customer Experience Problems That AI Can Fix. From frustrating interactive voice response (IVR) systems to unhelpful chatbots, Mark offers proven ways to leverage AI that actually create effortless customer experiences.